Hi, my name is Dylan Van Loggerenberg, I am 39 years old and currently living in Cape Town, South Africa with my wife and two kids.
I studied Graphic Design at the Technikon of the Witwatersrand, Johanneburg. Shortly after graduation I worked for 2 years at Rapid Phase, the creators of world famous Madam & Eve cartoon strips. My position was junior artist and I worked as an illustrator on several comic strips and booklets for many projects including AIDS awareness, adult literacy and corporate communication.
After leaving Rapid Phase, I joined the newly formed VWV Interactive around 1996 which was then one of South Africa's first specialist digital design agencies. I started as a junior designer and progressed to senior designer during the 4 years I was there. I worked on projects for many of South Africa's leading brands including South African Airways and Nandos. The Nandos website received many top advertising awards.
In 2000, I joined FCB Electric Ocean, the interactive division of FCB SA, the third largest advertising agency in South Africa. Electric Ocean was regarded as a leading web agency with several awards under its belt. I joined as senior designer and in my year there I worked on a range of projects including Toyota, Energade and Compaq.
In 2001 I was approached by KERB to come and work in the UK. I jumped at the opportunity as KERB's fun, off- the-wall approach to online marketing was a million miles away from anything around at the time.
I started as senior designer and became art director after 3 years. I was one of the team that was pivotal in turning the company into one of UK's most successful and well known agencies with a string of awards and industry accolades, with several of UK's leading brands as clients.
My role was split between art director and lead designer. I was involved with projects from initial brainstorming of concepts to final design and presentation. I was responsible for overseeing all the elements including interface design, logos, character design, animation, illustration and background design. I am proficient in Flash, Photoshop and Illustrator.
The range of projects I have worked on include educational games and animation for BBC, animation for SKY digital, interactive application for NOKIA, a range of games for DISNEY Europe and Japan, interface and game design for LEGO, a games portal for SAMSUNG, websites and games for SONY and many more.
As in most cases, the majority of the projects had very short deadlines. With this in mind I would definitely count my strengths as the ability to turn jobs around very quickly while retaining a high standard of quality and user enjoyment, as well as the ability to take the initiative when there often is little or no lead from the client.
In my position as art director I was responsible for transferring these qualities on to my team, ensuring that they produced a high standard of work regardless of time restraint. Running the design department required keeping the designers happy through a balance of work and regular personal side- projects to encourage them to develop their skills. One such project I came up with was the KERB blog.
My final projects were for SONY. These included the design of a website and interactive flash movies for the new PS3 site. SONY were extremely happy with our work and subsequently gave us the job of designing the website for their PSP-GO range.
Although I was extremely sad to leave KERB after being such an integral part of the company for so long, I felt it would be beneficial for my personal growth to move on and explore new horizons. With this in mind, I look forward to all the new challenges awaiting.
email: dylanvanl@hotmail.com
phone: +265 (0)9 409 712
skype: dylanvanl
1 comment:
Hi Dyl, Jason here (your Leb cousin - remember?) I love your blog and your work has always impressed me ... one little thing though - Check the links on your page as most don't work or take you to sites that have had the content removed.
Keep well cuz.
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